Regardless of your type of business, you can simultaneously manage multiple streams of income. This starts with expanding your mindset to “allow” it to happen. Often, our business “vision” is short-sighted and constrained to only the local circumstances.
When you apply the 5 Ways, the 10×10 marketing plan, identification and measurement of critical KPI’s, systems, and team-building you can replicate your learning to manage additional income streams. Remember to test & measure first in your existing business and be prepared to apply the learning from the eventual mistakes you will make.
As Brad said: “Do the work once, get paid forever or even long-term”. This opens the possibility of writing your own book. Can you imagine how compelling it would be when meeting a new prospect to hand them, instead of a business card, a copy of your book? There is something about putting the word “author” after your name that elevates credibility and allows you to generate residual income. There are lots of ways to accomplish this and you are only limited by your discipline and creativity. The internet further expands the possibilities for you to market yourself far beyond your current boundaries. Could you produce videos, webinars, etc? If others can do it, so can you. It starts by making up your mind to accept, then pursue it.